Stan Maklan

No bio available. Add one in Open Library.

Books by Stan Maklan (50 max)

+ shelf+ list

Cranfield Research Report Business Case for Customer Relationship Management ("Financial Times")

2000

Simon Knox, Lynette Ryals, Stan Maklan

+ shelf+ list

Competing on Value: Bridging the Gap Between Brand and Customer Value (FT)

1998

Stan Maklan

+ shelf+ list

Marketing Value Metrics

2014

Malcolm McDonald, Peter Mouncey, Stan Maklan

+ shelf+ list

new-9780749468972

Malcolm McDonald, Peter Mouncey, Stan Maklan