Simon Knox

No bio available. Add one in Open Library.

Books by Simon Knox (50 max)

+ shelf+ list

Cranfield Research Report Business Case for Customer Relationship Management ("Financial Times")

2000

Simon Knox, Lynette Ryals, Stan Maklan

+ shelf+ list

Advances in consumer marketing

1994

Mark Jenkins, Simon Knox

+ shelf+ list

Consumer involvement with grocery brands: an empirical study of the factors influencing choice

1992

Simon Knox

+ shelf+ list

Re-engineering the brand

1994

Simon Knox

+ shelf+ list

Empirical developments in the measurement of involvement, brand loyalty and their structural relationships in grocery markets

1994

Simon Knox

+ shelf+ list

New empirical developments on brand loyalty: implications for segmentation strategy and equity

1995

Simon Knox

+ shelf+ list

Competing on value: bridging the gap between brand and customer value

1998

Simon Knox

+ shelf+ list

Creating A Company for Customers: How to Build and Lead a Market Driven Organization

2001

Malcolm Mcdonald, Christopher, Martin., Simon Knox, Adrian Payne, Jane Simms