Advertising, Promotion, and Other Aspects of Integrated Marketing Communications
2006629 pages
South-Western College Pub·5 editions
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Advertising, Promotion, and Other Aspects of Integrated Marketing Communications (2006)
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications (2006)
South-Western College Pub
South-Western College Pub
Hardcover
ISBN 10: 0324321430
ISBN 13: 9780324321432