Marketing Management
by Michael R. Czinkota, Masaaki Kotabe, David Mercer
1996720 pages
Blackwell Pub·6 editions
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Marketing Management (1996)
Marketing Management (1996)
Blackwell Pub, Blackwell
Blackwell Pub, Blackwell
Paperback
ISBN 10: 1557866953
ISBN 13: 9781557866950