Consumer Panels
by Seymour Sudman, Brian Wansink
2002233 pages
South-Western Educational Pub·1 editions
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Consumer Panels (2002)
Consumer Panels (2002)
South-Western Educational Pub, American Marketing Association
South-Western Educational Pub, American Marketing Association
Paperback
ISBN 10: 0877572976
ISBN 13: 9780877572978