Framework for Marketing Management
by Philip Kotler, Kevin Lane Keller
2006360 pages
Kotler, Philip/ Keller, Kevin Lane·5 editions
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Framework for Marketing Management (2015)
Framework for Marketing Management (2015)
Kotler, Philip/ Keller, Kevin Lane, Pearson
Kotler, Philip/ Keller, Kevin Lane, Pearson
paperback
ISBN 10: 0133871312
ISBN 13: 9780133871319