Consumer Perception of Product Risks and Benefits
by Gerard Emilien, Rolf Weitkunat, Frank Lüdicke
2017620 pages
Springer·2 editions
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Consumer Perception of Product Risks and Benefits (2017)
Consumer Perception of Product Risks and Benefits (2017)
Springer
Springer
hardcover
ISBN 10: 3319505289
ISBN 13: 9783319505282