The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Routledge Communication Series)
by Helen Katz
2013248 pages
Routledge·1 editions
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The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Routledge Communication Series) (2013)
The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Routledge Communication Series) (2013)
Routledge
Routledge
paperback
ISBN 10: 041585671X
ISBN 13: 9780415856713