Strategic Management of Technology and Innovation
by Robert A Burgelman, Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright
20011008 pages
Irwin/McGraw-Hill·2 editions
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Strategic Management of Technology and Innovation (2000)
Strategic Management of Technology and Innovation (2000)
Irwin/McGraw-Hill
Irwin/McGraw-Hill
Hardcover
ISBN 10: 0072312831
ISBN 13: 9780072312836