Ramendra Singh

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Books by Ramendra Singh (50 max)

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Marketing to the Poor Creating Value

2022

Ramendra Singh, Tahir A. Wani

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Poor Marketing: Insights from Marketing to the Poor

2018

Ramendra Singh

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Printed Antennas Design and Challenges

2022

Praveen Kumar Malik, Arshi Naim, Ramendra Singh

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Bottom of the Pyramid Marketing Making, Shaping and Developing BOP Markets

2018

Ramendra Singh

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Business-To-Business (B2B) Marketing Practices in India

2012

Ramendra Singh, Dvr Seshadri

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Customer-Oriented Sales Management Practices Text and Cases

2013

Ramendra Singh

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Marketing to the Bottom of the Pyramid: Text and Cases

2013

Ramendra Singh

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Sustainability and Marketing to Socially Connected Consumers

2014

Ramendra Singh, Gillian Wright, Michael Harker

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Salesperson's customer orientation: a reconceptualization and a new definition

2008

Ramendra Singh

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A market separations perspective to market development at bottom of pyramid: a case study of DEF's Chanderiyaan project

2013

Ramendra Singh

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Base of the Pyramid and Consumption Dilemmas

2017

Ramendra Singh

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Printed Antenna: Design and Challenges

2022

Praveen Kumar Malik, Arshi Naim, Ramendra Singh

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Marketing to the Base of the Pyramid: Towards a Sustainable Business Future

2025

Ramendra Singh, Tahir Ahmad Wani

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From market separation to market development at bottom of India's socio-economic pyramid: a case study on Digital Empowerment Foundation's Chanderiyaan Project

Ramendra Singh