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Roddy Mullin | lit.salon

Author

Roddy Mullin

6 works

2001–2014 across 6 dated works

No biography is available yet.

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Value for Money Marketing2001
Direct Marketing: A Step-By-Step Guide to Effective Planning and Targeting (Marketing in Action Series)2002
Sales promotion: how to create, implement & integrate campaigns that really work2008
Sales promotion: how to create, implement and integrate campaigns that really work2010

Books

6 works

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Promotional Marketing How to Create, Implement and Integrate Campaigns That Really Work2014
9 editions
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Sales promotion: how to create, implement and integrate campaigns that really work2010
3 editions
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Direct Marketing: A Step-By-Step Guide to Effective Planning and Targeting (Marketing in Action Series)2002
2 editions
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Value for Money Marketing2001
2 editions
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Shoppernomics: How to Shorten and Focus the Shoppers' Routes to Purchase2014
With Colin Harper
6 editions
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Sales promotion: how to create, implement & integrate campaigns that really work2008
1 edition
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