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Bodo Schlegelmilch | lit.salon

Bodo Schlegelmilch

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Bibliography

5 works

Core (5)Core works (5)All (7)All contributions (7)

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Core ranking is using the catalog’s provisional quality order while the versioned ranking population is prepared.

Global marketing management

1989

With Warren J. Keegan

7 cataloged editions

shelves: 0
reviews: 0
lists: 0
quotes: 0

Taking the fear out of data analysis: a step-by-step approach

1997

With Adamantios Diamantopoulos, Adamantis Diamantopoulos

6 cataloged editions

shelves: 0
reviews: 0
lists: 0
quotes: 0

Routledge Companion to Strategic Marketing

2020

With Russell S. Winer

6 cataloged editions

shelves: 0
reviews: 0
lists: 0
quotes: 0

Marketing Ethics: An International Perspective

1997

2 cataloged editions

shelves: 0
reviews: 0
lists: 0
quotes: 0

Green, ethical and charitable: another marketing ploy or a new marketing era? : inaugural lecture delivered at the College on 25 November 1991

1991

With B. B. Schlegelmilch, University College of Swansea

2 cataloged editions

shelves: 0
reviews: 0
lists: 0
quotes: 0

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