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Ralph L. Day | lit.salon

Author

Ralph L. Day

13 works

1962–1992 across 12 dated works

No biography is available yet.

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Marketing in action: a dynamic business decision game1962
Marketing models: behavioral science applications.1964
Marketing models quantitative and behavioral1964
Concepts for Modern Marketing1968

Books

12 works

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Sales Management Simulation1985
With Douglas J. Dalrymple
5 editions
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Marketing models: behavioral science applications.1964
5 editions
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Marketing models: quantitative applications.1971
1 edition
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Marketing in action: a dynamic business decision game1962
4 editions
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Marketing in action a decision game. Complete student materials1968
With Thomas E. Ness
4 editions
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Sales Management Simulation1992
With Douglas J. Dalrymple, L. Cron
1 edition
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Marketing in action: a decision game1973
With Thomas E. Ness
1 edition
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Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior, 19901989
2 editions
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Concepts for Modern Marketing1968
2 editions
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Consumer satisfaction, dissatisfaction, and complaining behavior: papers from a marketing research symposium, School of Business, Indiana University, Bloomington, April 20-22, 19771977
1 edition
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Concepts for modern marketing1968
1 edition
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Marketing models quantitative and behavioral1964
2 editions
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0
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