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Hans Ruediger Kaufmann | lit.salon

Author

Hans Ruediger Kaufmann

HR

Author record

7 works

2012–2019 across 7 dated works

No biography is available yet.

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Customer-Centric Marketing Strategies2012
With Mohammad Fateh Panni
Handbook of Research on Consumerism in Business and Marketing Concepts and Practices2014
With Mohammad Fateh Panni
Handbook of Research on Managing and Influencing Consumer Behavior2014
Encouraging Participative Consumerism Through Evolutionary Digital Marketing: Emerging Research and Opportunities2017
With Agapi Manarioti

Books

7 works

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Handbook of Research on Contemporary Consumerism2019
With Mohammad Fateh Ali
4 editions
shelves
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0
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Exploring the Power of Electronic Word-Of-Mouth in the Services Industry2019
With Sandra Maria Correia Loureiro
3 editions
shelves
0
reviews
0
lists
0
quotes
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Socio-Economic Perspectives on Consumer Engagement and Buying Behavior2017
With Mohammad Fateh Ali Khan Panni
2 editions
shelves
0
reviews
0
lists
0
quotes
0
Handbook of Research on Managing and Influencing Consumer Behavior2014
1 edition
shelves
0
reviews
0
lists
0
quotes
0
Encouraging Participative Consumerism Through Evolutionary Digital Marketing: Emerging Research and Opportunities2017
With Agapi Manarioti
2 editions
shelves
0
reviews
0
lists
0
quotes
0
Customer-Centric Marketing Strategies2012
With Mohammad Fateh Panni
1 edition
shelves
0
reviews
0
lists
0
quotes
0
Handbook of Research on Consumerism in Business and Marketing Concepts and Practices2014
With Mohammad Fateh Panni
1 edition
shelves
0
reviews
0
lists
0
quotes
0

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