I want to be charitable to Stephen Markley's extrapolation of the American future, circa 2023. When he sent this honking great slab of eco-fiction to the galleys, Trump and Covid were in the rear-view mirror, generative AI was just a concept, and the Metaverse was the next big thing. So it makes sense that in Markley's attempt at the Great American Climate Change Novel, we get, post-Biden, an establishment woman Democratic pres followed, in 2028 as things are hotting up, by a black socially conservative Republican, also a woman, who's keen on decarbonisation. American democracy proves robust — even when the shit really hits the fan in the late 2030's, we still have presidential debates, swing states and an electoral college. Markley's very aware of the fault-lines in American society, the frailty of democracy, and the poisonous influence of corporate cash, but reading this book in 2025, his doomsday timeline feels comically optimistic. But that's forgivable — anyone setting their book in the immediate future is going to get custard pied by events one way or another. What's harder to overlook is a kind of naive, cozy belief in liberal institutions that seems to permeate Markley's vision. The New York Times and, even funnier, NPR continue to define the discourse for years to come — in 2028, a couple of the characters celebrate getting Big Carbon ads pulled from the Colbert show and the NYT, as if YouTube and Facebook didn't exist. Which in fact they don't — all social media now takes place on a VR platform idiotically named "Slapdish", in "worldes" (personal spaces) and "xperes" (interactive stuff). This is the future Zuckerberg wanted, back in lockdown days when I was gallumphing round my living room playing VR ping pong with my pal Baulty.

This brought up a long-submerged memory—Mark Fisher griping about how ugly he found the fictional brand names in Oryx and Crake.
Oh God — see my review of that book on this platform. A truly epic example of science-fictional neoligitis.